Privacy Policy
Last Updated: 5/27/2026
This Privacy Policy describes how HomeTrustClub (“HomeTrustClub,” “we,” “us,” or “our”) collects, uses, and discloses personal information when you visit or use hometrustclub.com (the “Site”), interact with our services, or otherwise communicate with us (collectively, the “Services”).
For purposes of this Privacy Policy, “you” and “your” refer to any user of the Services, including website visitors, business customers, or individuals whose information we collect in connection with lead generation activities.
Please read this Privacy Policy carefully. By accessing or using the Services, you agree to the collection, use, and disclosure of your information as described below. If you do not agree, please do not use the Services.
This Privacy Policy is provided for general informational purposes only and does not constitute legal advice.
1. Who We Are & How to Contact Us
HomeTrustClub
Email: [email protected]
HomeTrustClub is a digital marketing and lead generation platform serving businesses in the home improvement industry. We do not provide home improvement advice, offer home improvement products, make lending or investment decisions, or act as a home improvement contractor, service provider, or consultant.
We act as a data controller for personal information collected through our Site and Services unless otherwise stated.
2. Information We Collect
2.1 Information You Provide Directly
We may collect information you voluntarily submit, including:
Personal identification information (name, email address, phone number, age range).
General interests or preferences (e.g., budget ranges, goals, service needs).
Communication preferences.
Account or registration details.
Form submissions, survey responses, or support inquiries.
Payment-related information (processed by third-party payment providers; we do not store full card numbers).
Any information you choose to upload or submit through the Services.
2.2 Information Collected Automatically
When you access the Site, we may automatically collect:
Device and usage data (IP address, browser type, pages viewed, timestamps).
Referring/exit URLs.
Cookies and similar tracking technologies (see Section 3).
2.3 Information From Third Parties
We may receive information from:
Analytics providers.
Advertising platforms.
Payment processors.
Marketing or CRM integrations you connect to our Services.
3. Cookies & Tracking Technologies
We use cookies and similar technologies to:
Operate and secure the Site.
Remember user preferences.
Analyze Site performance and usage.
Measure and improve marketing campaigns.
You may control cookies through your browser settings. Disabling cookies may affect Site functionality.
Third-party analytics or advertising partners may also place cookies, subject to their own privacy policies.
4. How We Use Your Information
We use personal information to:
Provide, operate, and improve our Services.
Generate and deliver home improvement-related leads to third-party businesses.
Create and manage accounts.
Process payments and transactions.
Provide customer support and service communications.
Send marketing or promotional messages (where permitted by law).
Personalize content and measure marketing effectiveness.
Maintain security, prevent fraud, and enforce our terms.
Comply with legal and regulatory obligations.
If you provide a phone number, you consent to receive service-related communications as permitted by law. You may withdraw consent at any time by replying STOP or contacting us.
5. Legal Bases (EEA / UK Users)
Where applicable under GDPR or UK GDPR, we rely on one or more of the following legal bases:
Consent.
Performance of a contract.
Legitimate interests (e.g., Site security, analytics, service improvement).
Legal obligations.
6. Sharing & Disclosure of Information
We do not sell personal information.
We may share information with:
Service providers (hosting, analytics, payment processing, email, CRM, marketing tools).
Advertising and remarketing partners (e.g., Meta/Facebook, Google) to measure or deliver ads.
Professional advisers (legal, accounting).
Home improvement professionals or businesses when you request information or submit an inquiry.
Government authorities when required by law.
Successors or affiliates in connection with a merger, acquisition, or reorganization.
Advertising & Custom Audiences
We may share hashed contact data with advertising platforms (e.g., Meta Custom Audiences) to deliver relevant ads. These platforms process data under their own policies.
Learn more:
Facebook Custom Audiences Terms
Any third-party home improvement business receiving your information is independently responsible for its own privacy and compliance obligations.
7. Data Retention
We retain personal information only as long as necessary to:
Fulfill the purposes described in this Policy.
Meet legal, accounting, or regulatory requirements.
Resolve disputes and enforce agreements.
When no longer required, data is deleted or anonymized.
8. Security
We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.
9. International Data Transfers
Your information may be processed outside your country or province. Where required, we implement appropriate safeguards to protect your information in accordance with applicable law.
10. Your Rights & Choices
10.1 Marketing Preferences
You may opt out of marketing emails at any time by using the unsubscribe link or contacting us. We may still send non-marketing communications.
10.2 Access, Correction, and Deletion
Depending on your jurisdiction, you may have the right to:
Access your personal information.
Correct inaccurate information.
Request deletion.
Restrict or object to certain processing.
Withdraw consent.
Requests can be made by contacting [email protected]. We may verify your identity and charge a reasonable fee where permitted by law.
Regional Rights
California (CCPA/CPRA):
You may have rights to know, delete, correct, and opt out of certain data uses. We do not knowingly sell personal information.
Canada (PIPEDA):
You may request access, correction, or withdrawal of consent subject to legal restrictions.
11. Children’s Privacy
Our Services are not intended for children under 13 (or the applicable age of consent). We do not knowingly collect information from children.
12. Third-Party Links & Services
The Site may contain links to third-party websites or integrations. We are not responsible for their privacy practices. Please review their policies directly.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date. Continued use of the Services constitutes acceptance of the updated Policy.
14. Contact Us
For questions, requests, or complaints regarding this Privacy Policy:
HomeTrustClub